The National Post in Canada is now paying Facebook to run sponsored ads like the following. Are they struggling to attract readers with their current content or is this a new trend?
Is it related to the recent federal budget providing up to $660M per year in funding for journalism? How will this affect freedom of the press?
Federal government names organizations that will help spend $660M journalism fund
https://www.google.com/amp/s/www.cbc.ca/amp/1.5144282
